Ethique Eco-Friendly Deodorant Bar, Rustic – Vegan, Non-Toxic, Aluminum Free, Baking Soda Free, Scented With Lime, Cedarwood & Eucalyptus Sustainable Deodorant, 100% Compostable and Waste Free, 2.47oz

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Product Description


Plastic Free, Cruelty FreePlastic Free, Cruelty Free

Natural DeodorantNatural Deodorant

Aluminum freeAluminum free

We’re on a mission to eradicate the world of plastic waste and we want you to be a part of it.

We started our revolution in 2012 when our founder, Brianne, began making natural beauty bars, in her kitchen, as an alternative to the 80 billion plastic shampoo and conditioner bottles thrown out globally each year.

Since then, Ethique has grown out of a Kiwi kitchen into a fully-fledged, award-winning International beauty brand. We’re conquering the beauty world one bar at a time.

Today, we’ve stopped over 3,400,000 plastic bottles ending up in landfills – and that’s just the start of it…


Pinkalicious was created to celebrate our 5th birthday, but was so popular we brought it back, for good! Infused with pink grapefruit and vanilla, its the perfect addition to your beauty bar collection.

The Guardian was created for those people who suffer from very dry, very damaged or frizzy hair. It will tame your frizz, hydrate dry hair and make your hair look smooth and lush.

Dip your toe in and try out Ethique’s range of best-selling hair products. The Hair Sampler contains the following five samples; Frizz Wrangler, Heali Kiwi, Wonderbar, Saint Clements and The Guardian.

Designed for sensitive skin, this bar is unscented though you do catch just a hint of coconut from the coconut oil in the bar. Made with oatmeal to soothe and kaolin and charcoal to cleanse.

Our in-shower containers extend the life of your bars by keeping them dry but allowing them to breathe. You can fit one shampoo bar and one conditioner bar per container.

In Your Face is designed as a face cleanser for normal-oily skin, but works especially well for those with acne and other problematic skins.

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Extends life of bar


TSA Friendly

Vegan, Cruelty-Free, Palm Oil Free, Sustainable, Plastic Free, Compostable

PROBLEM: Plastic. Over 40% of plastic comes from product packaging (We’re changing that!) 80 Billion plastic bottles disposed of around the world each year are from shampoo & conditioner alone. 8 Million tonnes of plastic end up in the ocean every year. 9/10 fish have ingested microplastics according to studies. By 2050 there will be more plastic in the sea than fish. Only 9% of ALL plastic ever made has been recycled. Every person on earth consumes 40,000 microplastics each year.
SOLUTION: Ethique is the world’s first zero waste and most sustainable lifestyle beauty brand. We use biodegradable ingredients and compostable packaging so all our solid bars leave no trace (except the luscious skin and hair it leaves behind, of course!). Our products are super concentrated so by switching to beauty bars, you’re saving plastic bottles going to landfill. Ethique is New Zealand’s highest scoring BCorp as well as carbon fiber neutral and living ware employer.
JOURNEY: To date we saved our planet from over 5 million plastic bottles! We’ve converted thousands of fans to plastic free beauty and are genuinely making a difference to the amount of plastic waste made and disposed of every year. Our new goal is to save 50 million by 2025 (and we’re on track already!). To put our money where our mouth is, each year 20% of our profit goes to charities fighting alongside us to protect the planet. Join the revolution and #giveupthebottle
RUSTIC: 2 Plastic Bottles Prevented – .3 Liters of water saved. Stay fresh & confident all day long, without baking soda or aluminium. Our wonder ingredients keep sweat & smell away: magnesium hydroxide, zinc oxide & bamboo(which absorbs 200% its own weight in sweat and oil). Scented with lime, cedarwood & eucalyptus, with jojoba & sweet almond oil for silky smooth underarms. This is a solid deodorant, helps keep your underarms smelling fresh rather than stop sweat, it is not an antiperspirant



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